Lucentra Cultivates its Service Areas for Clients

The Lucentra Corporation has begun to revitalize its service areas, starting with agricultural products. These segments aim to provide clients with all they need to know about the topic.

The Lucentra Corporation recently began renewing its market segments to provide clients with as much updated information about each topic as possible. Each segment, beginning with agricultural products will contain trends and factors that can change things like demand.

Lucentra is an international consulting firm that specializes in helping small businesses expand. By providing service area information, Lucentra intends to inform clients about markets they may want to expand into. The information provided will help a business figure out whether going into a market will be profitable, or if the market is at a low and should be avoided.

Revitalization of these segments is in part due to the integration of KDBM International, a merger that occurred at the beginning of April. Major structural changes will be made to each segment, including the addition of blogs. Some of the 22 segments already include daily blogs, but the rest are in progress and are expected to be up soon.

Agricultural products, which is the first segment to be revitalized, appears to be an expansive and popular market. The United Nations revealed agriculture to be the largest employer in the world. It employs approximately 40 percent of the world’s population. There are four categories of agriculture: raw materials, fibers, foods and fuels. Each of these is vital to our way of life, which is why agriculture is such a large market.

Lucentra also gives information on the world’s top importers and exporters of agricultural products, as a way of helping clients figure out where would be best to market such products. The page further discusses changing consumer preferences and how economic growth in countries like China and India affects the demand for agricultural products. Lucentra uses food demand as an example of alteration to agricultural need. A flux in income would effect how much and the type of food a household consumes. A change in a large percentage of household incomes would then affect the demand for certain agricultural products.

Because things like consumer preferences and economic growth are changeable, Lucentra vows to provide clients with updated information that will be useful to clients who have inquiries on agricultural products. One of the ways Lucentra will provide relevant information is through its upcoming blog.

Danielle Steffenhagen,

Director of Public Relations,

Lucentra.

Lucentra Hires 300 and Looks to Hire More

The Lucentra Corporation recently hired new employees and wants to hire more to fill positions for the integration of KDBM and the revitalization of its market segments.

April 15-Recently, the Lucentra Corporation increased its numbers from 4,100 employees to 4,400 and is looking to boost that number by another 300. After the merger with KDBM International, Lucentra wants to fill positions left vacant from KDBM, such as those in marketing and security. The 300 positions that have just been filled were for consultants of more than 16 of Lucentra’s market segments, many segments that also came from KDBM.

A release from the U.S. Bureau of Labor Statics revealed that the unemployment rate in the U.S is currently at 7.6 percent, which will be updated again in the beginning of May. While the unemployment rate itself has not changed drastically in March, unemployment has been down since the recession. Since the high numbers brought on by the recession, the unemployment rate has certainly been doing better and Lucentra has been a part of that by creating another 600 jobs.  

Lucentra has 22 market segments and all 22 of them are schedule for revitalization. The next 300 positions to be filled will be mainly lead and assistant researcher positions for these market segments. As its own entity, KDBM International highlighted human-interest topics. However, there was a wider knowledge based aspect to the company than just the global topics. While Lucentra is providing human-interest topics, these market segments are largely because of the integration of KDBM.

Some market segments include apparel and textiles, renewable energy equipment, insurance services, travel and tourism, and many more. Next week, revitalization will begin with agricultural products. Essentially, the renewal of the market segments will provide clients with all they need to know about the market, including trends and factors that can contribute to and affect it.

Each market segment has a marketing intern who does research for the market. This person knows his or her segment inside and out. The next hiring session will increase the number of researchers, contributing to segment expansion. Besides revitalizing the 22 market segments, Lucentra will revitalize its 15 service regions. Service region revitalization will occur after the renewal of each of the market segments.

Further, because Lucentra has increased its number of full-time employees to 4,400, the company has been in search of a network communication application that can sufficiently accommodate the Lucentra’s employees. On Friday, Lucentra began working with a site called Yammer.

Ms. Danielle Steffenhagen,

Director of Public Relations,

Lucentra.

Lucentra Set to Hold Quarterly Findings Meeting on May 1

The first quarter is coming to a close for the Lucentra Corporation and many new processes are being generated, including online workshops and consulting for search engine optimization.

April 1—The Lucentra Corporation is moving into its second quarter and is preparing to hold a conference call on May 1 regarding first quarter financial results. A press release relaying the findings will also be issued the same morning on Lucentra’s Investor Relations site.

The first quarter findings will involve bringing in an internal auditor who will assess the total spending, earnings and profit for the company. A mid-quarter analysis presented a 193 percent profit. However, this profit is expected to have increased by the end of the quarter to more than 200 percent. Speculation of increased profit is due to the stock Lucentra has with companies like Apple, AIG and American Airlines. In addition, both the Investor Relations site and the investment portfolio have been gaining profit. The numbers will be finalized during the May 1 quarterly findings.

Lucentra is also continuing with the integration of KDBM International staff. While Lucentra has been focused on consulting, the integration of KDBM will increase Lucentra’s use of educational tools. As one of these educational tools, Lucentra will be implementing branding academy workshops, which will teach business owners how to brand products and create business names. Lucentra wants to further its reach as a company working with business development and understands that both learning aspects are necessary to get on the track to success.

As its own entity, KDBM International specialized in educating businesses on various topics in preparation for marketing in other economies. It too had its own brand academy learning division. Lucentra intends to incorporate KDBM’s teaching expertise in order to gain techniques that will round out consultation of business development. The workshops are expected to begin sometime in the second quarter and will promote education through the use webinars and other online presentations. 

Additionally, Lucentra will be working with Google to provide Google apps. The company will also offer meta-tagging and key wording to increase businesses’ search engine optimization.With regards to this, Lucentra plans to help businesses manage AdWords and learn more about gaining online exposure. AdWords allow businesses to display advertisements in order to attract more customers. Essentially, a team of consultants would step in to assist the client in using AdWords, resulting in as much as exposure as possible. This is a feature offered by Google, but Lucentra will be offering it to help businesses limit spending.

Ms. Danielle Steffenhagen,

Staff Writer,

Lucentra.